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Groove365

Groove365 is an ongoing conceptual project by art director and designer Alex Plunkett, Neue Bandbreite, Berlin. His love for music and graphic design inspired the album artwork you see below. Each design is an experiment and has personal meaning in some way or the other. Feel free to contact Alex directly regarding any conceptual work… Read more »

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How to Create a Strong Minimum Viable Brand

Lay the groundwork for improving your pitch, briefing designers, attracting investors and partners and informing a feasible product roadmap by building a minimum viable brand.   Written by Alex Plunkett   Have you heard the phrase “minimum viable product” or MVP? If you have, it’s for a good reason: In today’s product development, MVP is… Read more »